BMW and its connected Mini label have taken advantage of updates in Apple's iOS 4 to provide an easier way to navigate music on an iPhone or iPod touch. When attached, any iOS 4 device will put out an iPod-like menu on a car's center dash display; anyone in the front cabin can steer playback from the car's own controls rather than distract themselves with the touchscreen. The technique supports normally out-of-reach features like on-device custom playlists and Genius playlists.