Apple CEO Steve Jobs was mistaken in portraying Blu-ray as a passing fad,
says Blu-ray Disc Association chairman Andy Parsons. Blu-ray is an
increasingly common option for Windows desktops and notebooks, but not
yet available in any Mac system, including even the high-end Mac Pro.
Jobs is alleged to have likened Blu-ray to the "high end audio formats" that tried to replace the CD, adding that they will probably be "beaten by Internet downloadable formats." Apple prominently sells movies and TV shows through the iTunes Store.
