12.07.2010 18:05 Uhr, Quelle: MacNN

Developer challenges likelihood of iAd profits

A new report challenges the notion that iAd can be extremely profitable for some developers. On Thursday, the creator of LED Light for iPhone 4 claimed to have produced over $1,370 in one day through iAds, with an eCPM (effective cost per thousand impressions) value of about $148. This is not an accurate reflection of what developers will experience, says iLaugh developer Kenneth Ballenegger.

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