Filed under: AppleWhen Steve Jobs introduced iAd on April 8th, he provided some details on how it would work, but not all. Now, the Wall Street Journal is reporting on the cost for early participants, and it's steep.
Apple is currently on a dog-and-pony-show tour, proclaiming the benefits of iAd to potential customers across the US. According to a "person familiar with the matter," initial participants could be charged as much as $10 million. It's a number that has some market veterans surprised.
Phuc Truong, managing
