News Corp. chief Rupert Murdoch today openly dismissed Amazon's e-book store in favor of Apple's in his company's fiscal results call on Tuesday. The executive, who also owns publisher HarperCollins, argued that the Kindle store's $10 or less pricing "devalues books" and punishes those selling hard copies. He instead favored Apple's deal with HarperCollins for iBooks and the iPad, which he hinted would allow a "variety of slightly higher prices" that could bend to reflect demands.