A symbolic change in the video industry is beginning as studios begin shipping videos ahead of their Blu-ray and DVD releases. Lionsgate-owned TV network Showtime has begun selling previously aired episodes of its show Weeds (iTunes) before their release on packaged DVDs, breaking with a tradition of often holding back on Internet releases of whole seasons or movies before physical copies appear. Many TV networks release new episodes through online services the day after airing but seldom release complete packages ahead of time.