Verizon is benefiting more from recent struggles with AT&T than its opposition, a new YouGov marketing study claims. In a survey of over 5,000 US people aged 18 to 34, roughly 40 percent had heard something about Verizon at the beginning of November, while slightly more were familiar with AT&T. By December the figures for each were over 50 percent, and Verizon now has a 62.2 percent awareness, compared to AT&T's 54.5 percent.
