We knew it was going to happen, but we're still stoked to report that FCC Chairman Julius Genachowski formally proposed a set of net neutrality rules this morning, calling them "the fair rules of the road for companies that control access to the internet." There are two big new rules, which say broadband providers of any kind can't discriminate against content or applications, and must be transparent about their network management policies -- a big change for wireless carriers like Verizon and AT&T, who would have to open their networks to scrutiny, and a direct response to Comcast's secretive packet-fi