Call us crazy, but this whole idea of embedding video in magazines (like we've seen on the cover of Esquire in the past) seems rather callous. Really, what better way is there to rub publishers' noses in the "death of print media" than by taking a perfectly good magazine and embedding a TV commercial? Apparently CBS doesn't see it that way, so they're taking Americhip's "multisensorizing" technology to an ad insert that will run in the September 18 issue of Entertainment Weekly. The ad, which will only be seen by subscribers in the New York and LA markets, plays about 40 minutes of vide
