11.08.2009 15:36 Uhr, Quelle: Engadget

Controversial Palm Pre ads judged to be effective, still creepy

Palm's slightly disturbing Pre ads continue to make news, putting to rest any doubts about their effectiveness. Hot on the heels of ad agency Modernista totally loving that you're "creeped out" by them, analyst MediaCurves has done a little online study --"little" meaning a small sample group of only 305 viewers. Still, the results are interesting, with half of all respondents feeling inspired or happy after viewing the commercial, nine percent feeling disturbed. Sixteen percent were, however, confused, but that didn't stop 21 percent from saying the commercial was "

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