With a solid one-in-four (27.3 per cent) of computers going into schools and other educational institutions across Europe being Apple-made, it’s no surprise that education’s a key market for the company.
Apple isn't just the largest in Europe. Apple passed Dell last year to become the biggest supplier to education in the US in portables sales as well. With Amazon's Kindle DX aiming square at the education textbook market we don't see Apple handing this market over to Amazon. We think an Apple tablet will at least partially be a
