There is plenty of upside to Apple's choice not to change the design of the iPhone3GS from the iPhone 3G. All docks and accessories work between models, you know exactly where all of the buttons are on the device and "it ain't broke", right?
Well, there is also a downside. Those knockoff-makers have lots of time to perfect your look and feel. Cult of Mac looked at popular Chinese iClones like the A88 or SciPhone i68 and found them amazingly similaron the outside.