While CPU manufacturers have already started defining power consumption and performance per watt as the new reference standards for comparing/developing new CPU models; so far, graphic cards manufacturers did not really feel concern about such parameters and every new GPUs were racing towards the same goal: be the fastest irrespective to the power consumption.Things might change in a near future, if one considers the screen capture related to the future presentation of the forthcoming AMD/ATI Radeon HD4770.
AMD/ATI have used performance per watt as one of the marketing parameters. They compare the forthcoming entry level model Radeon HD 4770 with the aging NVidia GeForce 9800 GT. According to their figures, the Radeon is almost 3 fold faster per watt. AMD takes advantage of an exclusive 40 nm engra