25.02.2009 21:51 Uhr, Quelle: Engadget

Cheaper Blu-ray? Sony, Panasonic, and Philips say it's coming, honestly

Look, we don't really "get" people who aren't willing to buy the latest and greatest thing regardless of the price and / or current economic state, but evidently there's a rather large sector still clinging to their antiquated DVD format. Blu-ray proponents Panasonic, Philips, and Sony are looking to change all that by knocking down the tab a few notches. The trio has revealed plans to form a single licensing firm for Blu-ray, which they anticipate will lower the cost of the license -- and therefore the retail price -- by "at least" 40 percent. They expect it'll amount to $9.50 for read-only BD player, $14 for a burner, 11 cents for read-only discs, 12 cents for BD-Rs, and 15 cents for BD-RE rewritable discs. In

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