According to TechCrunch and their multiple sources, Apple is building a search engine to take on Google and Yahoo. While it seems far fetched at first. (little expertise, no advertising model, etc.) Tech Crunch does raise a good point that Apple may be trying to enhance the experience for their users and could just be putting some Apple window dressing on another serch engine's backend.
But one important fact that isn’t checking out - if Apple were building a search engine, they&rsq
