Microsoft tries to woo consumers to visit its shoe shopThe much-hyped Windows commercial starring Jerry Seinfeld and Bill Gates that aired on US television Thursday night left many viewers scratching their heads. That was intentional, said Microsoft today. The ad was a "teaser" to a much longer campaign, said Brad Brooks, corporate vice president for Windows consumer product marketing at Microsoft, in a video interview (Windows Media) posted at Microsoft's site. Microsoft wants to "engage customers in a conversation and dialogue in a humorous and intriguing way," said Brooks, who took over marketing for Windows and Vista in February after a major reorganization.
