Apple’s move to introduce subsidised iPhones has dashed the hopes of competing companies to deliver a true ‘iPhone-killer’, analysts believe.
Why? Well, competing firms will be required to not only blend advanced software technologies, but to deploy sophisticated hardware components - but Apple’s new low price strategy means competitors will be force to sell their devices at prices that match - or undercut - those of Apple; and that limits their options.
First effect of the new wave was felt today at Synaptics, where the analysts at Oppenheimer have slashed estimates on the company’s stock, driving it to fall $2.72, with the brokerage anticipating shares will fall to under $30 each. Synaptics shares have climbed in ho