A primary contributor to the high price of Apple Vision Pro is the displays it uses; two cutting-edge 4K micro-OLED displays, one for each eye. Research analysts at Omdia report the current 1.4-inch OLED displays cost Apple about $300 each.
That means, of the $3500 starting price for the Apple Vision Pro, about 20% (~$600) of that money just goes to paying for the cost of the displays. (That’s not counting the outward facing EyeSight display, either). The good news for the future Vision Pro roadmap is that cost of these micro-OLED panels is coming down, albeit slowly.
more…
