As indicated by much of the research material Apple has been publishing in recent months, the company is investing heavily in all sorts of artificial intelligence technologies. Apple will announce its AI strategy in June at WWDC, as part of iOS 18 and its other new OS versions.
In the latest Power On newsletter, Mark Gurman says to expect the new iPhone AI features to be powered entirely by an offline, on-device, large language model developed by Apple. You can expect Apple will tout the privacy and speed benefits of this approach.
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