Samsung has teamed-up with Adidas in a direct assault on the Apple and Nike Nike+ partnership.
Samsung this morning announced its new initiative in partnership with Nike competitor, Adidas.The two firms have teamed-up to introduce a new product, the miCoach phone, which they are calling the "first true sports music mobile" and which will be available across Europe from mid-March.
Just like the Nike+ system, miCoach collects and analyzes personal data and then customizes training plans based on a user's fitness level and specific goals, while offering real-time feedback during a workout using the phone.
The device offers a stride sensor and heart rate monitor, offering training tips and time updates, all to a musical accompaniment that's tailored to the workout.
Apple and Nike this week announced their plans. The
