SAG-AFTRA, the union representing Hollywood performers, has reportedly responded to studios’ “last, best and final” offer to end the strike, rejecting clauses that would let them re-use AI-created likenesses of high-demand and deceased performers without consent. The union allegedly plans to make a counter-offer that removes the current AI-related language. “They can’t have that loophole to exploit performers,” a union-side source told The Hollywood Reporter on Monday. “We could not allow that language to stand.”
THR reports that The Alliance of Motion Picture and Television Producers (AMPTP) proposed to “secure AI scans” for Schedule F performers (union members earning more than $32,000 per TV episode or $60,000 per film). The studios’ suggested deal would require them to pay once to scan the likenesses of Schedule F performers without paying for their use or re-use — essentially giving them eternal rights to their likenesses after payin
