X will no longer pay creators for tweets promoting misinformation. Elon Musk said the company is making a “slight change” to its monetization program and that tweets that are fact-checked via community notes will no longer be eligible for payouts as part of X’s revenue-sharing program.
The update appears to be an attempt to remove incentives for high-profile accounts to spread viral misinformation. “The idea is to maximize the incentive for accuracy over sensationalism,” Musk said. X also recently started to require community notes contributors to cite their sources in fact checks.
The latest change comes as researchers, fact checkers and journalists have raised the alarm about the amount of viral misinformation spreading on X amid the ongoing conflict in Israel and Gaza. European Union officials have opened an investigation into the company’s handling of misinformation related to the war.
Following Musk’s takeover of Twitter a year ago, the company laid off teams res
