X is adding two new tiers to its subscription offering, previously known as Twitter Blue. The company is adding a new, $16 per month “Premium+ tier” that eliminates ads in users’ following and “for you” timelines, in addition to the blue checkmark and other existing perks for subscribers. X is also adding a new, lower-cost “basic” tier that costs $3 a month.
The new subscription plans come as X’s advertising business has continued to decline, and the company is increasingly reliant on subscription revenue. X has also recently begun testing a program that requires all new users in some countries to pay $1 per year in order to post and reply to tweets.
introducing Premium+– no ads in For You or Following– largest boost for your replies (vs other Premium tiers or unverified users)– access to our full suite of creator toolsnow available on Web ✌️ subscribe here → https://t.co/Ywvyijo9CQ— Premium (@premium) October 27, 2