Yesterday, Tesla unveiled its new Model 3, the biggest revision to its second-most popular car since its debut in 2017. If you missed the news, I wouldn’t blame you. Tesla “announced” the new Model 3 with silent updates to its website in Europe.
Tesla’s chaotic rollout of the new Model 3 gave me a new appreciation for Apple’s approach – particularly in the leadup to the iPhone 15 event happening just two weeks.
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