20.07.2023 00:45 Uhr, Quelle: Macrumors
Netflix Gains Six Million Subscribers After Password Sharing Crackdown
Netflix earlier this year began cracking down on password sharing in the United States and other countries, and the effort has been successful, the company said today. Netflix gained 5.9 million new global subscribers in the second quarter of 2023, including more than one million in the U.S. and Canada, according to its most recent earnings report [PDF].
Based on these results, Netflix will now roll out paid sharing to "almost all" remaining countries where the new policies have not yet been enacted. Netflix eliminated multi-household password sharing in the United States in May, a move that immediately caused signups to surge.
According to Netflix, revenue is up in every region where paid sharing was introduced, and sign-ups have exceeded cancelations. The company saw revenue growth of 2.7 percent year over year. Going forward, Netflix expects revenue growth to accelerate further as it begins to see the full benefits of paid sharing and additional adoption of its ad-supported plan.
For years, Netf
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