Twitter’s ad-revenue sharing program for creators has officially launched — and it’s reportedly already begun paying eligible Blue subscribers. Elon Musk announced the initiative in February, but with scant details about how it would work, nobody knew quite what to expect. However, some high-profile users report today they’ve received notifications about incoming deposits — including one user claiming he’s set to receive over $24,000. The rewards are based on ads in replies to eligible users’ content.The program incentivizes creators who contribute popular content that drives ads — rewarding accounts that help Twitter make money (while driving new Blue subscriptions). “This means that creators can get a share in ad revenue starting in the replies to their posts,” a Twitter help article published today reads. “This is part of our effort to help people earn a living directly on Twitter.” Musk tweeted today that payouts “will be cumula
