Threads, Meta’s text-based app to challenge Twitter, is now official. Mark Zuckerberg announced the new service one day ahead of the July 6th launch date that appeared in app stores earlier this week. Meta has begun rolling out the new service around the world, though it won’t be available within the European Union until the company addresses potential regulatory concerns.In a blog post announcing the Twitter rival, the company described Threads as a “separate space for real-time updates and public conversations” that relies on users’ Instagram credentials but will eventually be compatible with a wider swath of decentralized services like Mastodon.For now though, Threads users log into the app and website with their existing Instagram account. The company will “carry over” existing usernames and verification status to Threads, though users have the option to further customize their profiles.Like on Instagram, the company will rely heavily on recommendations to help pe
