The new Pride Edition band for the Apple Watch is now available to order for $49 on Apple.com and in the Apple Store app, and will be available at Apple Store locations beginning May 24. The band is compatible with the Apple Watch Series 3 and newer.
Inspired by the LGBTQ+ community, the new Pride band features a sprinkles-like design showcasing the original Pride flag colors and five others:Inspired by the strength and beauty of the LGBTQ+ community, the new Sport Band design showcases the original pride flag rainbow colors and five others — black and brown symbolize Black and Latin communities, in addition to those who have passed away from or are living with HIV/AIDS, while light blue, pink, and white represent transgender and nonbinary individuals.A matching Pride Celebration watch face for the Apple Watch and iPhone wallpaper are available on devices updated to watchOS 9.5 and iOS 16.5.
Apple releases a new Pride band each year and continues to support and bring awareness to LGBTQ+ advocacy