There have been plenty of signs lately that the Apple ad business is growing fast, and that the company plans to turn it into a significant source of revenue. But while there is plenty of money to be made, some are accusing Apple of making a U-turn – and even Machiavellian-level plotting to take business from companies like Google and Facebook.
The latest report suggests that Apple has quadrupled its hires for ad roles in the past couple of years, and one research group has suggested the company’s ad business could be worth $30B a year by 2026 …
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