01.10.2021 19:36 Uhr, Quelle: Engadget
Ray-Ban Stories vs. Snapchat Spectacles: Who wants Facebook on their face?
Facebook recently introduced its first wearable: Ray-Ban Stories, smart sunglasses with cameras, microphones and speakers built in.If that sounds familiar, it might be because the glasses are pretty similar to what Snapchat has been doing for the last five years with Spectacles. Even the name, Ray-Ban Stories, feels like a big subtweet at Snap. But despite its head start, Spectacles have yet to be a big hit for the company. And, with a $300 price tag and Facebook’s name on the box, Ray-Ban Stories may also prove to be a difficult sell.Both Spectacles and Ray-Ban Stories represent something much bigger to the social media companies that made them. Snapchat and Facebook are hoping to define the future of augmented reality, and are betting that camera-enabled sunglasses will help them get there.But look closely, and the companies have taken very different approaches. While Ray-Ban Stories look pretty close to regular Wayfarers, Spectacles have never looked like a typical pair of sunglasses. Snapchat has al
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