Apple’s VP of Apple Pay Jennifer Bailey today announced a new NFC feature for iPhone: special tags that trigger Apple Pay purchases when tapped, without the need to download a special app first. The company is partnering with Bird scooters, Bonobos clothing store, and PayByPhone parking meters for the initial rollout.
Apple also announced that inside the Wallet app, users will soon be able to sign up for loyalty cards in one tap, presumably presented to users as recommendations when they make eligible purchases.
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