29.10.2007 03:35 Uhr, Quelle: Engadget

Nintendo grows further from fun and games, closer to the practical and utilitarian

Filed under: GamingNintendo's as cagey as tech companies come, but the WSJ is reporting on a recent and unusual high level, high impact strategy presentation where in top 'Tendo execs revealed what's described as a change in its current business model: using its foothold in the video game market to sell casual gamers and non-gamers products focused more on utilitarian functions. You know, boring stuff -- like, stuff that's not games. What they want to sell Nintendo wouldn't specifically say, but they're focusing first on the flagship portable, the DS, rolling out what the WSJ describes as "features [that] will be useful in places like train stations, amusement parks or mus

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