We talked yesterday about how Apple is this year taking a different approach to pre-sale reviews of its flagship iPhone. Instead of giving all publications and sites the same embargo date, so that all the reviews hit the net at once, it’s layering them, with different people allowed to post different pieces at different times.
We saw some written pieces and several hands-on videos by YouTubers, and we’re today seeing some more first impressions pieces by writers who were apparently given their iPhone X models just one day ahead of their embargo time …
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