22.04.2015 19:47 Uhr, Quelle: 9to5Mac

Soft launch: Why the Apple Watch isn’t getting the ‘blockbuster’ debut it deserves

It’s no secret that Apple’s launch plan for the Apple Watch hasn’t gone as well as the original iPhone and iPad launches. Extremely limited supplies have led to long wait times for pre-orders. The lineup of choices is so complex that the company needed to give people weeks to try them on in stores before they were supposed to be available. And the confusing online-only […]

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