28.07.2014 15:01 Uhr, Quelle: 9to5Mac

Hudson’s Bay Company deploys iBeacon experience in The Bay and Lord & Taylor stores

It’s not the first department store with plans for iBeacons, but it’s certainly one of the biggest we’ve seen yet deploying the Bluetooth LE beacons that send shoppers location-aware, targeted notifications. Today Hudson’s Bay Company announced that it’s rolling out an iBeacon shopping experience in some of its 130 The Bay and Lord & Taylor […]

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