05.07.2013 17:35 Uhr, Quelle: Macrumors

Leading Japanese Carrier NTT DoCoMo Losing Customers as iPhone Deal Remains Elusive

Reuters reports on difficulties being faced by NTT DoCoMo, Japan's largest mobile carrier with 60 million customers, as it has yet to reach a deal with Apple to offer the iPhone. The major hurdle to a deal has been DoCoMo's insistence on allowing its own services to be preloaded on devices it carries.It is paying heavily for that obstinacy - with a net 3.2 million users jumping ship to its two domestic rivals over the last 4-1/2 years - but is determined to protect the walled garden of services it has built around its own smartphones. "We're trying to develop a lifestyle system," NTT DoCoMo CEO Kaoru Kato told Reuters in an interview this week.The report notes that while DoCoMo pioneered a number of smartphone services, those services have been surpassed in popularity and ease of use by third-party offerings. Combining that reduced consumer reliance on DoCoMo's own service

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