Possibly in response to a growing number of stories of inept or naive parents who have inadvertently allowed their children to run up huge bills through in-app purchases (IAPs), Apple's App Store now puts the age recommendation of a given app directly below the title and author credit. The move effectively relocates the age recommendation to the first thing a buyer will likely see after the title. The change may also help parents who fail to activate parental controls to ferret out more adult apps that are not appropriate for a given child.
