23.03.2010 15:20 Uhr, Quelle: MacNN

Sony cuts Reader Pocket Edition price to fend off iPad

Sony today quietly slashed the price of the Reader Pocket Edition to $169. The $30 discount is rare for the e-reader line and should last until April 4th, until just a day after the launch of the iPad. Sony's digital reading head Steve Haber claimed the price drop was intended to drive the popularity of the devices as a whole and that this sort of sale "occurs naturally" in the industry.

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