22.02.2010 16:20 Uhr, Quelle: MacNN

TV networks reluctant to allow iTunes price cuts

Networks are wary of Apple's push to lower TV prices at the iTunes Store, say sources for the New York Times. Multiple reports have revealed that Apple would like standard-definition episodes to cost just 99 cents, rather than the current $1.99. iTunes video sales have always lagged well behind those of music, in part because they can collectively cost as much or more than a DVD or Blu-ray box set while suffering more limitations.

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