05.02.2010 12:20 Uhr, Quelle: 9to5Mac

Hatchette joins Macmillan's iPad Amazon pricing crusade

Apple’s iPad is already having a significant effect on the publishing industry, even though the device hasn’t officially left the building at this point. This morning, we learn of a third major US publisher taking on Amazon to demand the giant online retailer adopt an “agency model” for eBooks - the model Apple offers with the iPad.Hachette Book Group USA CEO David Young last night announced the shift to an agency model for eBook pricing, telling agents: “There are many advantages to the agency model, for our authors, retailers, consumers, and publishers. It allows Hachette to make pricing decisions that are rational and reflect the value of our authors' works. In the long run this will enable Hachette to continue

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