26.01.2010 15:05 Uhr, Quelle: iPodlounge

News: Apple pushing for lower TV episode pricing

Apple is putting pressure on U.S. television networks to lower their pricing for TV shows offered on the iTunes Store, according to a new report. Citing people close to the discussions, the Financial Times reports that Apple is suggesting that episode pricing be dropped form $2 to $1, bringing prices more in line with that of full-season DVD sets. The push is seen as part of Apple’s long-term strategy for the tablet, and help spur demand for…

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